5 Reasons Why Women Swear By This Revolutionary Mascara

It's called VolumeCare+ Mascara and here are 5 reasons why it works so well on sensitive eyes and thinning eyelashes.

It's specifically designed for mature women

The truth: we are not girls in our twenties anymore.

And the care needed for your eyelashes is completely different than what is needed for a 23-year-old's eyelashes.

You need a mascara that is designed specifically for you.

Every little detail in VolumeCare+ Mascara is designed specifically for thinning eyelashes and it's suitable for the most sensitive eyes.  

Your eyelashes need growth vitamins, not just a mascara

As years go by, we become prone to hormonal imbalances and various illnesses that can leave us with almost no beauty hair at all.

To add, it's much harder for our body to grow and sustain long & thick eyelashes by itself. It needs all the help it can get.

​VolumeCare+ Mascara contains active ingredients that promote natural eyelashes to appear thicker and longer over time.

P.S.For maximum results, we suggest adding to your routine our high-performing LashCare+ Eyelash Enhancing Serum as well.

The highest quality mascara in the world

At Rumi Cosmetiques, we believe that exceptional products that do what it promises is of paramount importance when it comes to building lasting relationships with their clients.

Every single little detail, starting from the brush and ending with the formula, has been carefully chosen to offer women with thinning eyelashes and sensitive eyes the best results possible.
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​Not to mention that the long-lasting formula is vegan, cruelty-free and won't clump, flake, nor smear.

Each order goes towards helping mature women in need

We're not here to only create cosmetics & skincare products for mature women that actually work.

We're here to listen, support, and help mature women to overcome the countless struggles thrown our way.

Each order goes towards helping mature women fight cancer, research menopause & lift up those that are affected by Alzheimer's disease.

Instant results that your eyelashes need

While it's important to nourish your natural eyelashes, it can take some time to see results.

Which is why VolumeCare+ Mascara offers you an instant and breathtaking look with the first coat you apply.

VolumeCare+ Mascara allows you to highlight your eyes, leave a great impression and receive countless compliments!

Which Mascara Colour to choose after 50?

The classic mascara choice, black, is hard to beat. However, it shouldn’t be the “go to” for everyone looking to buy mascara – or, at least, it shouldn’t be the only option for most people.

There are women who are naturally very light-skinned and have light hair, but still choose to buy the blackest black mascara.

While there isn’t anything “wrong” with this per say, it does limit the impact that a softer shade of mascara offers.

When you use brown mascara with fairer skin, you create a softer look that can often look like clear mascara – it’s not apparent that you’re wearing anything if you apply it right! It looks natural and perfectly blends with your complexion. 

Brown mascara is also a great option for people with blue or green eyes, as the softer shade nicely brings out the color.

Black mascara can definitely look good on even very fair-skinned, light-haired people, but it’s a more dramatic look.

It works especially well for women with darker skin tones and darker hair; even just a single sweep of the mascara brush can add volume and shape to lashes while still looking like they’re not wearing makeup. 

We suggest that most women have both mascara colors in their toiletry bag. The brown makes your complexion appear softer, more natural & elegant whereas the black on gives an expressive & memorable look. 

That's why we have prepared a special bundle offer for those women who would like to have a choice. 

A brunch with friends softly whispers BROWN... but a romantic date night strongly states THE BLACK.